10118NAT Diploma of Social Media Marketing

CRICOS Course Code: 095437G

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The Diploma of Social Media Marketing is a unique course specifically tailored to enhance knowledge in social media for business development.

This course is for students who wish to work as digital managers and social media marketing managers. It aims to provide graduates with social media and digital marketing knowledge and skills required to perform the functions associated with these roles.

The course is created by social media gurus from Australia, USA and the UK, the social media marketing skills will be immediately applicable in the real world.

You’ll be setting up and managing social media accounts across a variety of channels, and you’ll graduate with a complete portfolio of work that will showcase your strategic capability to employers.

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Why study social media marketing?

  • Dynamic and fast growing industry

  • Immediately applicable

  • Hands on experience

  • Graduate with a business and personal portfolio


Potential careers

  • Head of Digital Marketing

  • Head of Social Media

  • Social Media Manager

  • Social Media Consultant

  • Social Media Strategist

  • Social Media Coordinator

  • Social Media Community Manager

  • Digital Marketing Strategist

  • Content Marketing Manager

  • Content Strategist


Units of Competency
Units
SMMBPB504A Establish and build a strong personal brand in social media
SMMEMS505A Plan, implement and manage email marketing
BSBMKG502 Establish and adjust the marketing mix
BSBMKG507 Interpret market trends and developments
BSBPMG522 Undertake project work
BSBMKG523 Design and develop an integrated marketing communication plan
SMMMSM502A Plan, implement and manage mainstream social media marketing strategies
SMMNSM503A Plan, implement and manage niche social media marketing strategies
BSBFIM501 Manage budgets and financial plans
 

This qualification is a perfect for curating social identity.

 

Quick Course Guide

Delivery mode - Blended learning 33% online and 67% face to face

Course Duration - 52 weeks

Location - Sydney Campus

Entry Requirements

Every student will have an initial interview to assess their individual learning needs and their language, literacy and numeracy skills.

Completed Australian Year 12 or equivalent

IELTS 5.5 English language equivalence if a non-native English speaker

Be aged over 18